Bucks County native Erin Wylie has become a driving force in the fashion world through her successful newsletter, Blackbird Spyplane. Co-founded with culture journalist Jonah Weiner in 2020, the newsletter has rapidly gained traction with a distinctive blend of modern internet aesthetics and a nod to vintage fashion publications. Garnering a substantial following, it is recognized as one of the industry's leading voices, with celebrity subscribers including John Mayer, Lorde, and Ezra Koenig. The newsletter is notable for turning quirky fashion trends into mainstream hits, such as the resurgence of Y2K-era silver sneakers.

Blackbird Spyplane's influence is reshaping the fashion landscape, proving its power in setting trends. A testament to its impact is the newsletter's role in popularizing styles once considered niche, like the Asics Gel Kayano, which embodies the Y2K sneaker aesthetic discussed in a prior post. This blend of cultural commentary and fashion insights appeals to both industry insiders and high-profile names, cementing Wylie and Weiner’s place as trendsetters. With its innovative approach, Blackbird Spyplane continues to capture the imagination of fashion enthusiasts and celebrities alike.